Pioneer in time-centric video advertising.
We strongly believe that Attention is key for brand memorization. We are an active promoter of the Cost Per Hour (CPH) as a new trading currency that values ad exposure as an essential advertising metric.
Qosmik has its own & operated video platform. We enable advertisers and agencies to access premium publishers through preferred deals and connects to any tech in the advertising ecosystem : DSP, audience measurement, 3rd party data and targeting solutions, walled gardens.
Thanks to our focus on Attention we are the global partner of choice for advertisers and agencies seeking to maximize their brand awareness and have a higher return on their advertising spend.
Alexis Marchand, Co-founder
In 2001, Alexis joined Doubleclick (acquired by Google in 2008, currently Google Tech Solutions) and became the company’s first salaried employee in Spain. Alexis piloted the development and implementation of technical solutions for managing online advertising for both publishers and agencies across the EMEA region (Southern Europe, Middle East and Africa). In 2003, after moving to London, Alexis participated in the launch of AOL Advertising (previously Advertising.com) for Southern Europe and also later inaugurated the company’s Madrid office in 2004 to service the Iberian market.
Alexis moved back to France in 2007 to join SF Factory, a company specialized in high performance media buying and ROI-driven sponsored links. SF Factory with its obvious high-performing DNA, rapidly became one of the main web-affiliation players in France before merging with the Media agency Remind which became Remind-PHD after the acquisition of the agency by Omnicom Media Group (OMD).
In 2014, Alexis co-founds Qosmik with Snoussi Badji, both firm believers that technology, with the opportunity to streamline and automate the buying and selling of media, and the new RTB landscape will help publishers to maximise the value of their digital assets.
Snoussi Badji, Co-founder
Snoussi has more than 17 years of experience with the online advertising industry. He is serial entrepreneur specialized in publisher and adnetworks monetization, ecommerce and data. He started his career at Infosources (one of the first French Internet provider) in 1998. He then launched IdRegie (online saleshouse specialized in eCommerce that included clients such as Priceminister, Topachat,…) which was sold to Lagardere in 2005. He was part of C-Marketing’s success as associate and sales director (company sold to Weborama in 2007) and was with Weborama one of the pioneer of behavioral targeting in France. After having co-founded Dynamis Media in 2010, he is now the co-founder of Qosmik.